Senior Brand Manager Rheumatology - UK & IRE

Job description

Do you have a reputation for being a pioneer, embracing and creating change, raising the bar and making things happen? Or perhaps you just dare to think big? In that case we want to hear from you!

Introducing Galapagos, a dynamic fast-growing Biotech company headquartered in Belgium and with a growing commercial presence across the top 5 EU.

We’re in the business of changing lives. In our quest to discover and develop life-improving medicines we go where no one has ever gone before. In every challenge we face, we see new opportunities. We want to challenge the impossible. We need thought leaders and rapid thinkers, entrepreneurs in spirit and status quo-fighters. Collaborative innovators and perseverant idealists. We need the best-in-class. In other words, we need you: The ‘make-it-happeners’.

The time has come to bring our first product to patients in the UK & Ireland. To do this, we are continuing to build and establish our UK & Ireland affiliate as well as talent. We always aim high; our goal is to have the best launches in our therapy areas over the last 5 years across Europe. We have the financial security to make this happen and now we need you to help us realise our ambition. This is an exciting and unique opportunity for the successful candidate to make a huge impact in shaping our growing organisation from the outset and making a difference.

We are looking for a Senior Brand Manager Rheumatology  UK & IRE! 

Scope of the job

The Senior Brand Manager Rheumatology will be a key member of the UK & Ireland Commercial team at Galapagos. You will be responsible for co-developing and implementing the marketing strategy and tactics for the ongoing launch of our first product in Rheumatoid Arthritis, with more indications to come.

The Senior Brand Manager Rheumatology will report to the Marketing Director and work collaboratively with their global and country-level Commercial, Market Access and Medical colleagues. Together you will ensure seamless ongoing launch execution, in line with brand strategy and our UK goals.

Job requirements

Your role

  • Help to continue building the UK & Ireland affiliate’s marketing capabilities, setting exceptional standards that other countries aspire to
  • Support Galapagos in our ambition for a best-in-class launch of our first product in Rheumatoid Arthritis.
  • Conduct deep market analysis in all customers and accounts.
  • Demonstrate strong marketing functional competence as well as strong analytical capabilities and sound, broader strategic business judgment.
  • Develop a deep understanding of the local market through deep market analysis in all customers and accounts, driving insights to develop and deliver innovate marketing initiatives
  • Collaborate with the Sales and Commercial Insights to successfully implement and manage our Go-To-Market activities
  • Together with the commercial team drive product strategy, tactics and sales; ensure excellent communication within the commercial team
  • Utilise a multi-channel approach to drive class-leading engagement, through the best use of the HQ omnichannel services and local capabilities
  • Combine customer insights & CRM data with omnichannel capabilities to create best in class customer journeys, which drive conversion and business impact
  • Actively engage healthcare professionals and other key stakeholders to organise and implement activities and local projects.
  • Monitor and analyse market and competitor reports together with customer insights, identifying opportunities, risks and gaps, to provide appropriate response recommendations to the organisation
  • Co-develop and implement annual brand plans through cross-functional collaboration, aligned with customer and market insights. Identify opportunities for business growth and competitive advantage.
  • Ensure all strategies and tactics comply with all internal/external regulations and standards

Who are you?

  • Minimum 5+ years prior experience in pharmaceutical/biotech marketing
  • Ideally you have been working in Rheumatology or Inflammation
  • Experience of product launch preferred
  • Confident in working across the full marketing mix
  • Evidence of successful implementation through digital channels
  • Experience in co-development of marketing plans that have a proven track record of positive business results
  • Evidence of innovative, disruptive thinking and making it happen
  • Good knowledge of local regulatory, medical and compliance processes
  • Strong communication and presentation skills
  • Flexible thinking and ability to continuously innovate
  • Comfortable with ambiguity

What’s in it for you?

You will be part of a fast growing and amazing company. As ‘make-it-happener’ you will get all the support you need to make your job successful.

At Galapagos, we recruit the best people, those who stand out amongst their peers, with integrity and excellent interpersonal and organisational skills. Our teams are the strength behind Galapagos, highly motivated, eager to maintain Galapagos’ leading position and achieve breakthroughs in biopharmaceutical research. Galapagos offers a competitive remuneration package and a dynamic work environment.

In this role you will have the opportunity to work with the team from its early launch as we build our UK & Ireland presence.

We are Galapagos: together we can make it happen…!